Launching a Loyalty App to Boost Customer Retention and Repeat Sales

The Problem

A nationwide aesthetics and hair restoration provider needed a way to increase customer loyalty and drive repeat business. Without a formal rewards programme, there was no consistent mechanism to incentivise return visits, encourage referrals, or maintain ongoing engagement with existing clients.

The Solution

One of our digital squads designed and launched a customer loyalty mobile app for both iOS and Android. The app allowed users to earn points, unlock special offers, receive discount codes, and refer friends or family—creating multiple touchpoints for ongoing engagement and repeat transactions.

The Impact

  • Boosted customer retention through targeted loyalty rewards
  • Increased conversion rates from returning customers
  • Strengthened brand engagement via an always-accessible mobile platform

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