After Dentistry Show London 2026
Does AI trust your Dental Practice?
Sumit Kumar spoke at Dentistry Show London on exactly that. We take one practice per 2km, so the first thing we check is whether your area is still open.
We check your area first. If it is open, your free AI visibility check follows straight away.
Your free AI visibility check
What we check for you
4 AI engines checkedChatGPT, Gemini, Perplexity and Google AI Overviews
10 patient questionsThe questions your patients actually ask
Free checkYour full report, no obligation
Missed Sumit's talk?
Sumit Kumar spoke on artificial intelligence, visibility and the importance of trust in dentistry: why patients now get one answer instead of ten links, what decides whether your practice is the one named, and what a practice can do about it this quarter.

Your report
Your overall GEO grade
One grade for how well AI can find, understand, trust and recommend your practice.
Accessibility
Whether AI crawlers can reach and read your site at all.
Content
Whether your practice, your treatments and your evidence are clear enough for AI to parse and cite.
Prompt Visibility
How often AI names your practice when a patient asks, and which practices it names instead.
Citations
Your presence on the high authority sources AI leans on most.
On-Page SEO
The technical foundations that let search engines categorise you correctly.
We will be in touch within 24 hours.

Patients are asking more than
"dentist near me".
Private patients now look into a treatment before they choose a practice. They ask ChatGPT, Gemini or Google's AI Overviews detailed questions about cost, suitability and who to trust, and they get a written answer instead of a list of links. If your practice isn't in that answer, or the details AI gives about you are out of date, patients can move on to another practice before they reach your website.
Be the answer. Be on the map.
Patients find and check practices in different ways, and many look in more than one place before they book. We work on both.
Be the answer
When a patient asks about a treatment, AI tools build their answer from information they can find and trust. We make sure accurate, useful information about your practice, your clinicians and your treatments is there for them to use, so your practice is described correctly and has a fair chance of being mentioned.
Be on the map
Once a patient has a name, they check it. Your Google Business Profile is where they read reviews, look at photos and opening hours, then call, get directions or book. We keep it complete, current and active, so it backs up what they have already read.
A connected approach to AI and local visibility.
Month 1: Foundation
initial assessment
- AI visibility baseline on 10 patient questions across ChatGPT, Google AI Overviews, Gemini and Perplexity: whether the practice is mentioned, cited, recommended or chosen, and which competitors appear.
- 10 key search terms tracked for the Google Business Profile (map-pack positions across the practice's area), alongside the 10 AI questions.
- Google Business Profile optimised from information the practice supplies: services, "from" prices, treatment descriptions, photos, booking link.
- Practice fact file and consistency sweep: name, address, clinicians, prices, NHS or private, hours, matched across website, Google Business Profile and main directories.
- Clinician profiles with qualifications and GDC numbers.
- Technical: Dentist, Person and FAQ schema and indexing fixes. AI crawler access only with the practice's approval.
Every Month
- Two treatment content pieces across up to three priority treatments, written to be quoted, signed off by a clinician before publishing.
- Google Business Profile posts, Q&A and review replies.
- Review request programme for happy patients. No incentives.
- Listings upkeep.
- Report: the 10 AI questions, the 10 key terms, Google Business Profile activity (calls, directions, website clicks) and reviews.
Quarterly and every two months
- One press feature a quarter.
- Question and term set refreshed each quarter.
- Growth strategy call with Sumit Kumar every two months.
Not included
Google Ads management and spend, website rebuilds or new pages beyond the monthly content, photography and video shoots, social media management, booking or CRM automation, paid directory fees. Each can be quoted separately.
The practice provides
Google Business Profile and website access, a named contact, the Google Business Profile information (services, prices, photos, clinician details) via an intake form within five working days of signing, and clinician sign-off on content within five working days.
Make your practice easier to understand and verify.
Clinician credentials
Named clinicians with their qualifications and GDC numbers on your website and profiles, so patients and AI tools can see who provides the care.
Clear treatment information
Plain explanations of what each treatment involves, who it suits and "from" prices, signed off by a clinician before anything is published.
Authentic reviews
A steady flow of genuine reviews from happy patients, with a reply to each one. We never offer incentives for reviews.
Consistent practice details
Your name, address, hours, clinicians and prices matched across your website, Google Business Profile and the main directories, so every source tells patients the same thing.
What AI and Google show about a practice
Examples of how a practice can appear in AI answers and on Google Maps. Anything marked illustrative is an example, not a client result.
A patient asks where to get Invisalign nearby and the AI answer names a few practices. We check whether yours is one of them, and what is said about it, across your 10 patient questions.
AI Overviews and Perplexity often link to the pages their answer came from. Clear, accurate treatment pages give AI tools something reliable to quote, and that link leads patients to your own website.
Once a patient has a name, they often check it on Google Maps. A complete, active Google Business Profile with genuine reviews and correct details lets them call, get directions or book.
Client Success Stories



How it works
Three stages, starting with a clear picture of where your practice stands today.
- Assessment
In month one we check 10 patient questions across ChatGPT, Google AI Overviews, Gemini and Perplexity, and track 10 key search terms for your Google Business Profile. You see where you are mentioned, where you are missing and which competitors appear. - ImprovementsWe fix the foundations: your Google Business Profile, practice details, clinician profiles and technical set-up. Then each month we publish two treatment pieces, signed off by your clinician.
- Ongoing MonitoringEvery month we re-check the same questions and search terms and report what has changed. We refresh the question set each quarter and review strategy with you every two months.
Questions practices ask us
The questions practice owners ask us most. If yours isn't here, book a discovery call and ask us directly.
Which AI platforms do you cover?
We track ChatGPT, Google AI Overviews, Gemini and Perplexity. Your 10 patient questions are checked on each one. We also track your Google Business Profile in Google Maps and the local map results.
We already have an SEO agency. Does this replace them?
No. This package focuses on how AI tools and your Google Business Profile represent your practice, and it works alongside your existing SEO. We are happy to coordinate with your current agency so the work does not overlap. Website rebuilds and new pages beyond the monthly content are not included.
How long before we see results?
You get your baseline in month one, so you can see where you stand straight away, and the foundation work is done in that first month. AI tools and Google update at their own pace, so changes in what they show can take several weeks or longer. We cannot guarantee inclusion in AI answers, rankings or patient numbers, but each month we report on exactly what has moved.
What do the monthly reports include?
Each report covers the 10 AI questions and whether your practice is mentioned, cited or recommended, your positions for the 10 key search terms, your Google Business Profile activity (calls, directions and website clicks) and your reviews. Every two months you also have a growth strategy call with Sumit Kumar.
Will you work with other practices near us?
No. We take on one practice within a 2km radius, measured in a straight line from your practice address, so we are never working for a practice down the road from you. It is part of the package terms.
We will be in touch within 24 hours.



