Construction Digital Marketing Agency

You build projects.
We’ll build your pipeline.

More quotes, less dowtime. Attract quality leads, reduce wasted spend, and scale your construction business with clarity.

No obligation. Personalised response for your business.

Growth Engine

Your Business Coach

Helping construction firms build a reliable flow of quality enquiries.

With 20+ years in the surfacing and contracting world, Marc brings a delivery-first mindset to every growth conversation. As Director at MAC Surfacing, he’s helped clients across construction and civils win more of the right work by building trust through clarity, systems and professionalism — from first enquiry to final handover.

Director at MAC Surfacing | Trusted Resurfacing Partner since 2004
Working with and conforming to
Marc Copson
  1. 20+ years in surfacing and contracting
  2. Director at MAC Surfacing, trusted UK-wide
  3. Built systems that turn enquiries into long-term clients

Practical insight from construction specialists and SME thought leaders, in partnership with Champion Speakers & Peer Advisory

Pete
Subject Matter Expert, Business Coach
Paul Nash
Former Chair of the CIOB
Mark
Subject Matter Expert, Strategic Advisor
Scarlett Allen-Horton
Subject Matter Expert - BBC Apprentice Finalist
Andy
Subject Matter Expert in Strategy
Steven Coates
Chartered Construction Manager
Carl Jarvis
Strategic Marketing Advisor & Growth Specialist
Cheryl
Subject Matter Expert, Training Consultant
Kash
Co-Founder & Group Program Manager
Roger
Subject-Matter Expert, Economic Advisor

Join us at our next Growth Squad Event

WHAT TO EXPECT

  • Arrival & Hosted Networking
  • Opening Message
  • Industry Thought Leader Session
  • Food, Drinks & Networking
26th June 2026
10X by Spacemade, Brindley Place, Birmingham

Join Guest Speakers & Experts from your Industry

Request Invite

What will Growth Squads do?

With over two decades of working alongside ambitious entrepreneurs, we’ve engineered a pioneering growth system built for today’s market. Discover what sustainable growth really takes - and how our four-layered framework turns strategy into traction.

Visibility

Be the Local Installers They Call First

Think of your marketing like fishing — you need both the bait and the net.

Pull marketing is your bait: things like Google search, reviews, and helpful content that attract people already looking for what you do.

Push marketing is your net: ads, social posts, and email campaigns that reach out to the right people before they even realise they need you.

When you combine them, you’re not just waiting for customers to show up — you’re making sure you’re seen, remembered, and chosen.

Trust

If They Don’t Trust You,
They Won’t Call You

Trust is what turns “I’ve heard of you” into “I’m enquiring with you.” People don’t just buy based on price - they contact businesses they believe will deliver.

That belief is built through things like reviews, testimonials, case studies, accreditations, but also through consistent branding, clear communication, and showing up when you say you will.

Our marketing agency uses Growth Engine to build that trust into every part of your online presence – so when users find you, they feel confident enough to enquire.

Convert

No More Missed Leads While You’re Working

Most visitors won’t pick up the phone or fill out a form on their first visit - they need a nudge.

That’s where automation steps in. A chatbot acts like your always-on site manager – ready to answer quick questions, take down details, and move leads into your system while you’re busy getting the job done.

It’s friendly, fast, and works while you sleep, meaning fewer missed opportunities and more warm leads dropping straight into your pipeline. Instead of losing visitors to distraction, you turn them into conversations - and conversations turn into customers.

Optimise

Track Every Enquiry from First Click to Signed Job

Generating high-value jobs like commercial roofing, HVAC installs, or structural works takes more than just website traffic – it takes visibility in the right searches and a clear path from enquiry to signed contract.

With a clear view of your lead journey, you’ll see exactly where enquiries are coming from, how many turn into quote requests, and where potential jobs drop off before the deal is done. You’ll spot which marketing channels bring in serious buyers, where trust or follow-up might be breaking down, and how to improve conversion at every stage – from first click to job won.

Growth Squads Pledge

After working with hundreds of clients we understand what it takes to be successful. We will focus on our end but we will need a commitment from your end also.

We are currently only accepting applications who can commit to the following:

SEO in a world of AI

Respond Promptly

Follow up with all new enquiries within four hours to keep momentum and maximise conversions.

Winning Content Strategy

Maintain Your Funnel

Keep your lead tracker updated weekly so we can optimise performance and ensure nothing is missed.

From Clicks to Clients

Convert Consistently

Maintain a conversion rate between 3–6% — we’ll drive qualified leads, you turn them into patients.

Hear from the Business Heroes We Work With

“Creative Ideaz delivered straight away, we recieved market qualified leads within the first 2 weeks...”

Chris Jolly – Director

232%

Increase in leads after 4 weeks

65%

Reduction in Cost per Lead

“Creative Ideaz has been a valuable partner in elevating our digital footprint...Their professionalism and results-driven methodology are truly commendable.”

Callum Billingham – Director

"I had the pleasure of working with Creative Ideaz for a recruitment project at school in the West Midlands, Monika and her team came up with some fantastic ideas to create the best impact at the event to showcase our company TBL Fire protection..."

Laura – HR & Purchasing Manager

Frequently Asked Questions

Running a business is hard enough - marketing shouldn’t be another headache. Here are some of the most common questions we get from business owners like you before switching to Growth Squads.

How quickly will I see more enquiries?

Most businesses start seeing an increase in website traffic and enquiries within the first 30 days. For high-value services, it can take 6–12 weeks to build consistent lead flow — but we track results from day one so you can see progress clearly.

Can this help me outrank local competitors?

Yes. Included in our digital marketing services, we optimise your Google Maps profile, service pages and local SEO to improve your visibility for searches like “roofer near me” or “roofer + [your town]”. We also help build reviews and trust signals to make sure you stand out, not just show up.

What if I don’t have time to manage this?

You don’t have to. We handle everything — from ad campaigns and landing pages to chatbots and reporting. You get a clean dashboard and regular updates, but we do the heavy lifting so you can focus on your clients.

Do I need a big marketing budget upfront?

Not at all. We’ll recommend a starting budget based on your company size and goals — then scale up once results start coming in. Our goal is always to prove return before pushing spend when it comes to digital marketing.

How do you ensure leads are high quality?

We use smart targeting, clear messaging, and built-in filters (like chatbot qualifiers) to attract clients who are ready to enquire — not just browse. If we see poor‑quality leads coming through, we adjust quickly.

What happens if this doesn’t deliver?

We work month to month with full transparency. If something isn’t performing, we’ll show you why and pivot. There’s no long contract or fluff — just honest data and focused action to get you enquiries.

See how your Construction company is really performing online

We’ll review your visibility, trust signals, and enquiries — using our Growth Squads framework to identify strengths and gaps.

No obligation. Personalised response for your business.

Thank you - your enquiry has been sent to our strategy team.

The next step is to book a short screenshare where we’ll walk you through everything. Book a time that suits you below and we’ll take it from there.
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