Dental Digital Marketing Agency

You fix smiles.
We’ll fix your lead funnel.

A working KOL Council of dental experts, plus our growth stack, plus a published Pledge. Run by people who have built dental businesses, not generalists wearing a dental hat for the day.

Delivered within 48 hours. No sales call required.

Growth Engine™
The Model

Council, Stack, Pledge. Three parts. One outcome.

Step 1
Dental KOL Council

Five named dental experts. Clinical governance, aesthetics pathway, complications, business coaching, strategic advisory.

Step 2
Growth Stack

Visibility, Trust, Convert, Optimise - tuned for dental lead types, dental compliance, and dental conversion economics.

Step 3
The Pledge

Four-hour response SLA. Weekly funnel tracker. A published conversion target by lead type.

Output
Results you can attribute and audit.

Your Dental Lead

Growth strategies that align with how real clinics build trust.

With over 18+ years helping clinics, dentists, surgeons and specialists grow sustainably, Sumit understands the unique needs of medical practices. He doesn’t just “run ads” – he builds pipelines that respect compliance, patient trust and real-world results.

Co-Founder of Creative Ideaz
Working with and conforming to
Sumit Kumar
  1. 20+ years experience
  2. Helped over 20+ Dental Practices grow
  3. Worked on compliance-driven campaigns

Practical insight from medical specialists and entrepreneur advisory council, in partnership with Champion Speakers & Peer Advisory

Ash Labib
Subject Matter Expert: Complications & Emergency Management
Kevin Moore
Subject Matter Expert: Pathway to Aesthetics
Antonia Mariconda
Subject Matter Expert: CQC and Clinical Governance
Pete
Subject Matter Expert, Business Coach
Mark
Subject Matter Expert, Strategic Advisor

What your Council holds you accountable to. And us.

Three commitments, in plain language, published in your engagement. Both sides held to the same standard.

SEO in a world of AI

Four-hour response SLA

Every practice-side request - enquiry routing, copy review, campaign sign-off - has a four-hour response window during working days.

Measured monthly. Published in your tracker.

Winning Content Strategy

Weekly funnel tracker

Every Friday: lead volume by source, conversion at each step, owner of every changed metric, action for the next week.

One named owner per line. No mystery numbers.

From Clicks to Clients

Conversion target by lead type

Published targets per lead type - cosmetic, implant, Invisalign, hygiene. Set during scoping with your Council. Reviewed quarterly.

If we miss, we report why and what changes.

Dental Case Studies

Two practices. Two engagements. Numbers we can show.

The Problem
A high-quality implant and facial practice with strong clinical reputation, but a funnel that was wasting consult time on enquiries that couldn't afford the treatment plan. Lead volume was healthy. Lead quality wasn't.
The Approach
Council seated with Kevin Moore on the aesthetics pathway, Ash on clinical messaging. Rebuilt the funnel around pre-qualification by treatment value. Added a financing-conversation tool ahead of consult. Weekly tracker with conversion by lead type.
The Outcome
[XX]%
Lift in consult-to-treatment conversion
[XX]%
Lift in consult-to-treatment conversion
[XX]%
Lift in consult-to-treatment conversion
Dr Kuldip Gakhal
Cadbury Dental & Halfway House Dental

Engagement: ongoing, multi-site

The Problem
Two practices, two distinct catchments, and a marketing spend that wasn't differentiated by site. Lead reporting wasn't broken down by location, so optimisation was guesswork.
The Approach
Council seated with Mark on strategic advisory, Pete on business coaching for the principal. Split the funnel by location. Local SEO and paid by catchment. Weekly tracker split by site, by lead type. Conversion targets set per location.
The Outcome
[XX]%
Lift in consult-to-treatment conversion
[XX]%
Lift in consult-to-treatment conversion
[XX]%
Lift in consult-to-treatment conversion
Frequently Asked Questions

Running a business is hard enough - marketing shouldn’t be another headache. Here are some of the most common questions we get from business owners like you before switching to Growth Squads.

How is this different from hiring a dental marketing agency?

An agency runs the marketing. We run the marketing plus a Council of five dental experts who sit in your strategy reviews, plus a published Pledge. The Council is the part you can't get from a generalist agency.

What's the time commitment from me as principal?

Thirty minutes weekly for the funnel review with Sumit. One hour monthly for the strategy review with the Council. Lead-routing responses within reasonable hours. Less than you spend on Friday admin.

How often will I speak to the Council?

The full Council convenes monthly for strategy. Individual coaches are available on a defined cadence - Pete weekly for business coaching, others as needed for their remit. Ad hoc access for live issues.

Is this GDC compliant?

Yes. Ash Labib owns clinical governance on the Council and signs off the treatment-claim language. Before-and-after content, claims about outcomes, and pricing display all go through GDC-compliant standards.

What if a coach leaves the Council mid-engagement?

We replace within the same remit. The Pledge commits to maintaining the Council's coverage, not to specific named individuals. You'll be informed and introduced to the replacement before any handover.

What are the exit terms?

Three-month notice from either side after the initial 90-day commitment. We hand over working systems, performance history, and asset ownership at exit - no held-hostage retainers.

Three steps. No sales call up front.

We've structured the path so the first thing you get is something useful, regardless of whether we work together.

1. Market Intel Report
You get a diagnostic snapshot of your catchment, your funnel, and your competitive position. Delivered in 48 hours.
2. 30-min Call
A 30-minute scoping conversation to get a commercial model and a recommended squad shape, tailored to your practice.
3. Commit
You give: a decision. You get an SoW, Council seating, Pledge specifics, pricing - and a start date.

Delivered within 48 hours. No sales call required.

Thank you - your enquiry has been sent to our strategy team.

The next step is to book a short screenshare where we’ll walk you through everything. Book a time that suits you below and we’ll take it from there.
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