Fixing Traffic Spikes with a Fully Scalable, Cloud-Native Infrastructure
The Problem
A high-growth leasing provider faced major limitations with its legacy infrastructure. Marketing campaigns, employer launches and seasonal demand caused traffic surges that the existing system simply couldn’t handle. Pages slowed down, sessions dropped, and the business was forced to restrict campaign volume to avoid system strain. This bottleneck directly impacted lead generation, brand visibility and overall growth potential. The organisation needed an infrastructure that could scale instantly and reliably under heavy load.
The Solution
One of our digital squads delivered a cloud-native architecture designed for extreme elasticity and high performance. The platform auto-scaled based on demand, with distributed caching, containerised services and optimised API layers ensuring fast, consistent performance—even during large traffic peaks. This removed system bottlenecks entirely and created the technical foundation required for aggressive marketing expansion, employer rollouts and long-term growth.
The Impact
- Seamless performance under heavy and unpredictable traffic loads
- Fully future-proofed infrastructure ready for continued growth
- Enabled mass campaign scaling without technical limitations
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