Fixing Rigid Supplier Onboarding with a Flexible, Co-Branded Portal Framework

The Problem

A growing vehicle leasing provider needed to onboard new suppliers quickly to expand its product range and keep the platform competitive. However, adding a new supplier required significant manual configuration, custom development, and duplicated setup work. This created long lead times, slowed partnership growth and made it difficult to capitalise on new supplier deals. The lack of flexibility also limited the business’s ability to tailor content or branding for each supplier, weakening the partner experience.

The Solution

One of our digital squads developed a flexible supplier portal framework that allowed new suppliers to be onboarded instantly with minimal configuration. The system supported dynamic content blocks, co-branding options, custom pricing feeds and supplier-specific product displays. Instead of bespoke development for each partner, the new framework allowed suppliers to be switched on rapidly, with their branding and offers appearing seamlessly across the platform. This created a scalable partnership model capable of supporting rapid growth.