TCHire
About the Brand
Specialising in car, van and minibus hire, Terminus Contract Hire has provided top-of-the-range products to a loyal following for over 50 years. The company was one of Creative Ideaz’s first ever clients. Since 2007, we have helped them make leaps and bounds within the industry to become one of the West Midlands’ most well-known vehicle hiring companies.
TCH prides itself on creating uniquely tailored experiences for customers, ensuring excellence and reliability in an oversaturated market. Read on to explore TCH’s initial problems, the solutions Creative Ideaz provided, and how these solutions materialised into outstanding results.
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The Problems
When we began working with TCH, we instantly identified that the company was purely focused on advertising in the Yellow Pages at a time when the digital world was taking over. TCH’s website was incredibly limited and only available to desktop users, with a lack of information and guidelines available of fleet.
TCH were also using time-consuming manual processes, had poor brand awareness and visibility due to limited use of digital marketing channels.
In order to reinforce TCH's mission to supply exemplary vehicles alongside outstanding service, here at Creative Ideaz, we knew its online presence had to reflect its legitimacy and distinction.
Our Solutions
We began by revolutionising TCH's website, creating a brand new design and implementing SEO to improve rankings and visibility and ensure the brand could easily be found online. By focusing on SEO as well as remarketing and paid ads, we established TCH as a family-owned business competing with larger national brands.
In 2020, we rebranded TCH to help modernise its identity and align it with the staggering growth it achieved.
Empowering Webflow with a Custom Built Vehicle Management & Tariff Estimate System connected through API's
When considering the tech stack for the new TCH website, we wanted the flexibility to express the new brand with the ability to integrate multiple third-party systems. We chose Webflow for the front-end website and integrated supplied API's to transfer data seamlessly.
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I have dealt with Creative for a number of years and the have achieved the goals and targets that we discussed .They have provided detailed analysis with actual real time tracking of calls and website hits.i was hesitant at first about the campaign we have run but I can say that they have provided what they promised. I have dealt with several other service providers but it was like throwing money in the drain. These guys will help your business.
