How to Drive Traffic to Your Website

Thursday, January 27, 2022
Posted By
Blog by Lucy
Lucy Benson
how to drive traffic to your website

You want to find out how to increase website traffic, great – well, we're here to tell you how. In this informative, quick-read article, we’ll tell you -

  • The best way to drive traffic to your website
  • How to check someone else’s website traffic
  • Why your website isn’t getting any traffic

How to get Traffic to your Website

You’ve got a product. You’ve sorted the website. Now all you have to do is sit back and wait and let the sales roll in. Except, there’s one slight problem: the clicks aren’t coming, the sales aren’t soaring, and you’re sitting there wondering ‘why isn’t my website getting traffic’?

If your website feels like an empty shell where nothing happens, don’t worry, you’re not alone. Figuring out how to drive traffic to your website can be a little tricky if you’re just starting out, so we’re here to tell you what you can do.

Get busy on social media

Social media is key to driving traffic to websites. Kick things off by asking your close network to share your posts, and help spread the word, and you should see a boost in website visits. You’ll also need to make sure you post interesting, relevant, and informative content that’s in line with your business.

Think about what you can offer people, what you can share that adds value to your business... also think about businesses and products that might fit neatly alongside what you offer, and help each other by sharing and creating posts that work for all of you.

Run a competition

This is one of the top ways to generate traffic to your website because everyone loves a competition! ‘Something for free? Ooh, yes please!’

Competitions help boost awareness of your brand with likes, comments, and shares, and all they cost to run is a little time and the price of the prize you’re offering.

Hire an influencer

Influencers with large numbers of followers on their socials are a great way to get your business or product out there. Choose the right one and you’ll be able to target heaps of potential customers all in one go.

Try paid social media ads

This one’s a simple enough idea and could help you achieve more website visits. Choose your preferred social media channel (or opt for a few or all of them) and pay for social media campaigns.

These ads will then be targeted at relevant audiences who could be interested in the product that you’re selling. Social media channels do this by either promoting your organic content, or creating special adverts that will reach relevant parties.

Use SEO terms

The wording on your website can help you rank higher up in Google and thus help you increase website traffic. Let SEO by Creative Ideaz take care of this for you and see how we can take your website traffic from a slow crawl to a busy rush hour.

How to Check Someone Else’s Website Traffic

If you’re keen to do a little detective work and find out how much traffic your competitors are getting in comparison to your own website, it’s not as difficult as you might think. There are a number of handy tools you can use.

And, ok, even though it may seem a little ‘stalker-ish’, it’s actually a really useful tool to help you learn how to increase website traffic and what you can do to optimise your marketing strategy. The top free tools for how to check someone else’s website traffic are -

  • SEMRush
  • Sitechecker Pro
  • SERanking

If all this all sounds like a little too much detective work, let Creative Ideaz take care of it.

Why your Website isn’t Getting any Traffic

Setting up a website takes a lot of work, and when it’s your business, a lot of guts, sweat and tears goes into it. So, when you launch and then absolutely nothing happens, it can be soul crushing. However, if you’re confident your product is good enough, offers people something valuable and new, that they need, then it doesn’t have to be like this. Your website simply needs a little work.

At Creative Ideaz, this is exactly what we do – and we’ve been doing it for over 15 years. We know how to increase traffic to your website and we will help you understand what you need to be doing too.  

Perhaps your written content isn’t good enough, maybe your design is poorly laid out and confusing for potential customers, or it might be that your website is just impossible to find. Whatever the reason behind the zero footfall on your website, the team at Creative Ideaz will help put it right. We’ll ensure the right SEO keywords are targeted, that your website works across all platforms, that it’s fast and responsive and the user experience journey makes sense and results in sales.  

If you’re fed up of trying to second guess your customers when it comes to website traffic, let us take care of it for you. We’ll make sure they get from A to Z with zero stress and frustration and hit ‘buy now’ too. Contact our creative team today for free advice.

Lucy Benson

SEO Executive @ Creative Ideaz