Build Authority

A technical installer needing credibility for specification-led searches rather than price shopping.

Goal

Build Authority

Industry

Tradesmen
01
What We Were Asked

The Problem

Dalvie Systems is a technical installer whose best customers search by specification rather than price. Its search presence did little to show the expertise those buyers look for, leaving it exposed to price shopping.

02
What We Built

The Solution

We ran an SEO and GEO programme with content written around specification-led searches, showing the technical depth that sets Dalvie apart.

03
What Changed

The Outcome

  • 675 keywords ranked
  • 59 keywords in the top 10
  • 35 keywords in the top 5
  • 47 new keywords gained in a single month

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