Grow Revenue

A coach operator competing for group travel and event bookings against national comparison sites.

Goal

Grow Revenue

Industry

Food & Leisure
01
What We Were Asked

The Problem

Thandi Coaches competes for group travel and event bookings in a market where national comparison sites dominate the search results. People looking for a coach for a trip or event were finding aggregators first, leaving the operator out of sight at the moment they were ready to book.

02
What We Built

The Solution

We ran an SEO and GEO programme supported by content creation, building pages around the trips, events and group bookings customers search for, so Thandi competes directly with the comparison sites for its own market.

03
What Changed

The Outcome

  • 483 keywords ranked
  • 279 keywords in the top 10
  • 185 keywords in the top 5
  • 611 organic visits a month

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