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Corset Deal

The Brief


Corset Deal was the brainchild of lead fashion designer Suman Bharti, who established a company that serves as a home of corsets for all women. At present, Corset Deal is renowned as the biggest online corset store across the globe with over 75, 000 stock and over 500 plus designs.We learned that, despite being an international brand, Corset Deal were struggling to achieve organic growth, instead relying solely on Paid Ads to establish their reputation – Something we both sought to change.

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The Creative Solution


Due to a long period with little to no organic growth, Corset Deal wanted fast results, and knew they could rely on Creative Ideaz to deliver. We implemented a high-intensity on-page and off-page optimisation campaign with a view to reverse the organic fortunes of Corset Deal within the shortest time frame possible – And we didn’t disappoint.

We began by making sure that we understood the target consumer by carrying out persona development and customer journey mapping techniques, helping us to understand the various objectives of the audience, whether that be aiming to improve their posture or planning a wedding. We also took steps to help establish Corset Deal as an industry leader, by producing high-quality blogs and social media campaigns, running alongside PPC campaigns to build brand awareness, as well as implementing special giveaways and deals on their website to offer their customers something in return for signing up.

The Result


The results we produced for Corset Deal were phenomenal. We managed to demonstrate our value to this client by going the extra mile to not only deliver significant organic growth, but also managing to do this in a short space of time, with Corset Deal going from near-invisibility in organic listings to top-ranked for a majority of their keywords in as little as 90 days, with their online traffic increasing by 300% in the same space of time.

The practices we implemented for Corset Deal have continued to produce online success to this day, leading to Corset Deal becoming highly regarded as a market leader in their sector, thanks to a well-planned and precisely executed optimisation campaign with Creative Ideaz.

 


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“Creative Ideaz have helped transform my business by increasing my online sales with Conversion Optimisation, turning us into a recognised market leader in our sector. I couldn’t be happier with their service and would recommend to anyone looking to increase online sales.” –Corset Deal

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