
Our EAPI (Electronic Application Programming Interface) allows your organization to SMS enable your own applications. The EAPI can be used for tasks from automatic notification to message delivery status. The EAPI is based on simple HTTP requests. Data is by default returned to you in a pipe-delimited (|) format, and you can generally submit everything you need to as simple query parameters.
2-Way SMS Application Enabler – Creative Ideaz is a great tool for enabling rapid development of interactive SMS applications and services. When Creative Ideaz receives an SMS message, it can be configured to dispatch that message to a script running on an HTTP server, to a local executable program, or local script or batch file. This provides a simple way to get received messages into an application, so that the application can perform custom processing on the message. The application can generate a simple reply back to the received message, or perform more advanced application specific logic.
MMSC – Creative Ideaz is an Multimedia Messaging Service Centre, or MMSC. It has the capability to support person-to-person (phone-to-phone) MMS messaging, as well as application-to-person and person-to-application MMS messaging. Over 20 mobile operators are using Creative Ideaz as an MMSC to enable multimedia messaging on their networks.
MMSC for Application to person messaging – In many environments, Creative Ideaz is implemented as a secondary MMSC to enable application to person MMS messaging, while another MMSC provides person-to-person MMS messaging services.
MMS Gateway – Creative Ideaz can interface to existing MMSCs using MM7, MM4, or EAIF. It can also interface to operator MMSCs over a GPRS modem using MM1. Creative Ideaz handles the low level protocol details, and makes it easy to switch beteen different providers, as well as making it easy to add additional connections.
WAP Push Proxy Gateway (PPG) – Creative Ideaz makes it easy to send WAP Push messages, supporting push message submission via a simple HTTP interface, as well as support for the more advanced Push Access Protocol (PAP) interface. Creative Ideaz also includes support for Multimedia WAP Push, which can be used as a lower cost alternative to MMS for the delivery of multimedia content.
OTA Provisioning Gateway – Creative Ideaz supports OTA (Over-the-Air) provisioning based upon the Nokia/Ericsson OTA specification, and the Open Mobile Alliance (OMA) Provisioning Content specification. These protocols allow browser, messaging and synchronization settings to be sent to devices over SMS. OMA Provisioning also supports additional setting types, such as those used for Push-to-Talk, e-mail, and more.
Digital Rights Management (DRM) Enabler – Creative Ideaz provides a simple interface for sending out MMS or WAP Push messages with DRM Forward-Lock enabled. Creative Ideaz also supports the encoding of more advanced DRM rights messages for delivery over SMS/WAP Push.
SMSC Multiplexer – Creative Ideaz allows multiple applications to share SMSC connections by functioning as an SMPP server. Applications designed to submit messages using SMPP can connect to a Creative Ideaz server, and Creative Ideaz can route the messages over any of its supported SMSC links. Creative Ideaz can also support multiple clients connecting in to submit messages over an HTTP/Web interface.
These are just some of the application uses of Creative Ideaz. We invite you to study our features list to learn about the technical capabilities of Creative Ideaz that might be of use for your applications and/or services. |