The Google Keyword Tool allows you can gain an understanding of how your potential customers are really searching for your product / service. The key features of this tool are:
It is important to understand how your end user searches, they may not be using the same technical terms to find your products as people from within your industry may.
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You will be provided with a 12 month trend forecast to identify peak periods or searches for your chosen keywords.
When you search for your chosen keyword, you will be provided with a list of similar and long tail keywords.
A local monthly search statistics gives you an idea of how many times a particular keyword is searched for per month.
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