Results from a recent research showed that SEO activities earned businesses a lucrative 14.6 % return as compared to direct e-mail or print advertising which averaged around 1.75%. If you have started your digital marketing journey with launching a website – the next step is to get going and ensure that you are well covered on the SEO front as well.
Honestly, who would want a website to appear on page 26 of a Google search result when with a little bit of help you can get it to appear on page 1? Here are the top three tips this year that can help you towards creating high ranking content.
Content is the key to success in digital marketing. Creating consistent, informative and unique content most definitely results in more traffic, more business, and more revenue. Using conversational style has been known to obtain the best ranking. People prefer to ask a question instead of utter certain keywords to find the correct answer. Good SEO is about creating content with great user experience, and encouraging the sharing and distribution of great content to drive organic publicity. The trick is to keep updating relevant content to your site like case studies, reviews or articles about your products or services on a weekly, monthly and yearly basis.
Links are still one of the most important elements of an SEO campaign. The best link building strategy is to write engaging, high-quality content that people will want to link to your site. Always keep an open eye on the links in 2015, use monitoring tools to ensure that quality links are connected to your site. Using negative links could penalize your site. Make it a habit to earn links rather than asking for them.
Make sure you have great brand identification through the use of techniques such as color, slogans, brand ambassadors – the works. Encourage people to talk about your brand. Brand mentions plays a significant role for SEO in 2015. Google+ is 2015’s giant search engine platform. Grow your community of influential people and start encouraging people to join your circle and write on your page, social media pages and blogs as well. Encourage your network circle to mention about your brand on their social sites. Reputation creates the chances that you will be mentioned throughout a variety of platforms automatically without any great effort from your side.
SEO has proved to be effective for around 49% of the organizations that adopted it and was responsible for generating a cool 55% of the total leads. So what are you waiting for, get SEO savvy today.
To get started, all you need to do is get in touch with the expert team at one of UKs leading digital marketing agency, Creative Ideaz.
Creative Ideaz have recently helped to revamp our website and have really made a huge difference, helping us to bring our online presence forward leaps and bounds. We would definitely recommend Creative Ideaz to anyone looking for excellent customer service and a great website.Cumbria Park Hotel
We came to Creative Ideaz with our vision and they worked endlessly to make this happen. This resulted in a great website and a continued relationship with their team.Merridale Furnishers
We wanted our social media pages to help increase our brand value and improve sales. Since Creative Ideaz handled our account, we have seen this happen.Alt Noir
Just wanted to say thank you to Kurt and the team at Creative Ideaz for the website. Excellent job, professional service, and very quick at attending to the changes we needed done. We are very pleased with the website! Would recommend to anyone looking a professional website.
Thanks againUberfone Ltd
I would like to thank Creative Ideaz and in particular Kurt for guiding me through the process for my new website, they made it very simple and smooth. I would highly recommend the whole team and would definitely use them again.DanceMax
I am very satisfied with the website design service provided by Creative Ideaz and would like to thank them and Kurt for all the hard work. They incorporated everything we wanted to see in our website better than we could have imagined and followed through from planning to development flawlessly. We are aiming to add more features as our business grows and will be returning to Creative Ideaz to help bring our ideas to life once again. Very pleased with the outcome and I recommend them highly!Incore Umbrella
It has been a pleasure working with Kurt and the team at Creative Ideaz. Professional and dedicated to fulfilling our requirements at all times, they listened to and worked with us, provided us with daily progression updates and they have created exactly what we wanted, a new look, smart, fully responsive website.
We would highly recommend Creative Ideaz to anyone looking for creative website design and we would not hesitate to use their services in the future.Walsall Society for the Blind
I would highly recommend Creative Ideaz. I found them totally approachable, helpful and outstanding with support. Highly delighted with the fantastic website created for us, putting me at ease with the latest technology. A company who certainly listens to their clients.Brewers UK
Creative Ideaz helped to set up our online shop website and have gone on to manage our marketing campaign, including Search Engine Optimisation. Not only has this resulted in a first page ranking on Google and an increase in sales, but we have also established a strong ongoing relationship with Creative which I hope will continue for many years to come.My Geex
The most important thing to me was the friendliness and sincerity. Although I knew nothing, I was never patronised nor left feeling incompetent. Kirien is very good at tailoring the information required to the client and taking his time with any misunderstandings one might have. Doesn't rush and nothing is too much trouble. Plus I can only listen to someone I perceive as genuine - this is why I went to Kirien.Blue Lantern Nursing
Having used Creative Ideaz for our original website several years ago, I was more than happy to retain their services when our website needed a revamp. The quote we were given was excellent value and the service we received, from the initial meeting and through the planning process with Kurt into the website design and development was faultless. The finished product is exactly what we were looking for, it is clear that Creative Ideaz really know what website users are looking for.
I would certainly recommend for anyone looking for a great quality website for excellent value for money and superb customer service.BCOP
In a few words, they just get it. We wanted to grow our business and Creative Ideaz knew how to do it and we have seen great results.Footprints Footwear
TabTime Ltd moved their IT/website business to Creative Ideaz around 5 years ago and are very pleased that we did. The service we get for major or minor changes and requests is quick and efficient, and their charges even when compared to the offers from India and the far east are very competitive. The Creative Ideaz Website Optimisation department is always willing to offer advice and discuss changes and we appear in the first 1-2 pages for all our Keywords on Google UK. Yes, we would recommend Creative Ideaz to anyone or any company looking for a new and reliable web and email companyTab Time
Thank you Creative Ideaz for your expertise when putting together our MCM website. This is our first website and it's stimulated the campaign to raise our brand awareness and promote our products.
Creative Ideaz's advice and assistance throughout the process has been invaluable. Your experience and dedicated staff helped us to cover all the points that are necessary to have a quality website. Your standard of work is above what we've previously sampled and you are all extremely efficient. We have recently set up a new divisional arm to MCM and we will have no hesitation in using Creative Ideaz as our preferred web design supplier for this next project.MCM Ltd